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From inception to implementation

  • Research
  • Wireframing
  • Prototyping
  • User testing
  • UI Design
  • Development

Streamlined UI through expert UX

Working in the digital sphere & specialising in UX design, considering the differences between ‘responsive’ & ’adaptive’ solutions. Identifying personas & carrying out UCD through an often iterative & collaborative process in order to provide the client with the right solutions that simply funnel users. I've been involved in UX for over 10 years.

Following on from complete UX specifications & prototypes I'm happy to undertake roles in next stage capacities such as UI or Visual design roles, I'm a fan of branding, design patterns, iconography & UI kits. Handing over complete visuals, potentially documented across break points for development. I've been designing for over 18 years.

Having also taken on various Front End roles, picking up visuals & in line with W3C standards coding html, CSS, jQuery etc... Across device. Coding various web sites, landing pages, forms & emails, both responsive & adaptive. I don't get too involved with development of late & mainly use my experience in that area when evaluating the proposed UX.

Mobile first responsive web across device, including Native & Hybrid Apps.

You can see a mix of UX & UI examples here & contact me on: 07821 722 397 to request more examples. View my CV here. In the meantime you can always visit the archive.

Some companies that I’ve worked for include: DoxDirect, TruRating, Lipsy, RBI, Nitrogen, EE, Intelligent Gaming, William Hill, Vodafone, IBM IX, Ladbrokes Coral, Critical Mass, AKQA, Pokerstars, Briliant Basics & BT.

Recent Projects

I was assigned to a transformation project for BT, an application called MyQuote. Working with Project managers & developers based both in London and Belfast I was required to take the lead for new UX for the application. Sence checking the existing application, gathering requrements & introducing new fuctionality. High fidelity prototyping for a slicker UX & UI.

Research | Wireframing | Prototyping | UI Design


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Working on site with the client Volvo, helping to promote a new subscription service ‘Care by Volvo’ for the German market. Looking at Newsletter signups & online, offline & agent busy chat scenarios for the one page scrolling site. Design sprint workshops for Innovation pages, looking at the IA creating a site map, research, sketching, wire framing, prototyping an Innovations flow for the .com site. Also User testing.

Research | Wireframing | Prototyping | User testing | UI Design


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Omni channel work redsigning & implementing UX improvements for two retail apps being: Ladbrokes The Grid - Responsiveweb, iOS & Android hybrid app. Coral Connect - iOS & Android native app. Also occasional Sports book tasks. Using mainly Sketch, Photoshop, Invision & Axure

Research | Wireframing | Prototyping | UI design


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Part of the WS2 team concentrating on key journeys for the new Vodafone B2C website. Mobile first responsive framework, creating new flows for: top ups, data add-ons, roaming, recommitment, promotions & device diagnostics… In line with key stakeholders requirements, iterations & working closely with BA’s & Visual Designers using Jira, Axure & Sketch. Creating wireframes, prototypes & annotated UX specs for both the Visual designers & a Front end development team.

Wireframing | Prototyping | User testing


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